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Extending ABM execution for the7stars' award-winning B2B performance programs

ABM Partnership Recommendation for the7stars

This page outlines how the7stars can use Prismic AI to deliver on-brand ABM landing pages at scale for B2B clients like Royal Mail, extending your media planning, insight & analytics, and tech & commerce capabilities to the conversion moment.

Alex Mills

Head of Partnerships

The opportunity

Your media targeting precision deserves landing pages that convert

the7stars has proven AI excellence in Paid Media—now extend that precision to the conversion moment. When sophisticated audience targeting and analytics-led campaigns drive high-intent traffic to generic landing pages, conversion potential is lost.

1

Precision targeting meets generic experiences

Campaigns driving qualified accounts from clients like Royal Mail land on static pages that fail to reflect account-specific challenges or buyer personas.

2

Manual page creation limits scalability

Creating personalized landing pages for each target account is slow and expensive, making it difficult to offer as a repeatable capability across your B2B client portfolio.

3

Analytics insights not translated to on-site messaging

Rich audience data and firmographic intelligence rarely converts into tailored landing experiences, limiting measurable outcomes like store-visit lift and qualified pipeline.

How Prismic AI Complements the7stars' Services

Transform media intelligence into landing page performance

Prismic AI converts the7stars' audience insights and analytics into personalized ABM landing pages that mirror your media strategy and campaign targeting.

Maintain governance and brand consistency

Pages generate directly within each client's design system—ensuring Royal Mail, TSB, H&M, and other enterprise accounts maintain full brand compliance while enabling large-scale variation.

Add a billable ABM capability to your offering

Prismic provides the ABM page engine; the7stars delivers strategy, media activation, and analytics-led optimization—proving end-to-end media effectiveness from impression to qualified pipeline.

Example: the7stars × Royal Mail

ABM landing pages built for Royal Mail's potential B2B target accounts

These examples show ABM landing pages generated for Royal Mail B2B target accounts. Designs are intentionally low-fidelity; production pages render directly within Royal Mail's design system to ensure full brand and campaign consistency.

Company

Gymshark

Role

Head of Logistics and Fulfilment

Personalization Instructions

Write a page for Gymshark’s Head of Logistics and Fulfilment. Emphasize improved delivery reliability, lower shipping costs, and smoother returns. Address manual exception handling, patchy cross‑border tracking, and confusing return drop‑offs with Click & Drop, tracked services, and nationwide return points. De‑risk setup by noting no monthly fees and flexible payments. CTA: Create an account or try a new service.

Company

Boohoo Group

Role

Director of Delivery Operations

Personalization Instructions

Write for Boohoo Group’s Director of Delivery Operations. Highlight scaling tracked and next‑day performance at peak and greener options. Tackle slow label creation, weak proactive tracking, and scarce local drop‑offs using Click & Drop automation, end‑to‑end tracking, and 130,000+ return points. Avoid unverified claims. CTA: Get in touch.

Company

Moonpig

Role

Head of Fulfilment Operations

Personalization Instructions

Write for Moonpig’s Head of Fulfilment Operations. Focus on guaranteed on‑time arrivals and predictable European shipping with clear tracking. Address slow batch processing, missing unified rules, and tracking gaps via Click & Drop automation and tracked services. Mention flexible collection or extensive drop‑off options. CTA: Create an account or try a new service.

4-weeks Delivery plan

Next steps

Prismic and the7stars align to define a joint ABM execution offering and demonstrate value for B2B clients like TSB, Royal Mail, and H&M.

1

Identify high-value ABM use cases

Map client segments and performance programs where persona-driven landing pages can deliver measurable lift.

2

Establish the joint delivery model

Integrate Prismic AI with the7stars' media planning, insight & analytics, and tech & commerce workflows.

3

Create client-ready demonstrations

Build reusable ABM demos tailored to Royal Mail, TSB and similar B2B accounts in the7stars' portfolio.

4

Launch and measure performance

Activate ABM page execution and track measurable outcomes including store-visit lift and conversion rates.

ABM Partnership Recommendation for the7stars

How the7stars can partner with Prismic to deliver scalable, on-brand ABM landing pages as a new performance lever for B2B clients like TSB.

Alex Mills

Head of Partnerships

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